Motorcyclists share the road with vehicles possibly dozens of times their size, so safety training on both ends should be of the utmost importance. A region in the UK responded to news of serious injuries in the last three years involving riders with action. “Think Bike,” a campaign targeted toward both riders and car drivers, aims to increase awareness and education, encouraging motorcyclists to always keep a close eye on their bike’s battery, electrics, tyres, chain, fluids, controls, brakes and chassis.